Section A: Directed Writing
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Section A: Directed Writing
The complete revision guide to Question 1(a) and Question 1(b) — evaluation, speeches, letters, articles, reports, and the grammar skills that hold it all together.
Quick Overview
Question 1(a) — 5 marks
Reread a short extract and evaluate a person's attitude/feelings, using your own words and supporting detail.
Question 1(b) — 35 marks
Write a discursive/persuasive/argumentative response in a set format (speech, letter, article, or report), based on both texts.
GAP Analysis
Before writing 1(b), identify the Genre, Audience, and Purpose — this shapes everything about tone and content.
DAN FOREST PIE
The acronym for the persuasive language toolkit: Direct address, Audience, Not only/but also, Facts, Opinions, Rhetorical questions, Emotive language, Statistics, Triplets, Personal pronouns, Imperatives, Exaggeration.
SPaG (W5)
Accurate spelling, punctuation and grammar, plus a wide range of sentence forms and punctuation used purposefully.
Never Copy
Both questions reward your own words. Quoting or lifting phrases caps your reading marks — always transform, don't transcribe.
Question 1(a): The Evaluation Question
Question 1(a) is the "warm-up" — worth only 5 marks and meant to take just 5–10 minutes. But don't underestimate it: it's testing a very specific skill that a lot of students get wrong. You're not being asked to summarise a chunk of text. You're being asked to act like a detective — look at what someone says and work out what that reveals about how they feel.
R3 — Analyse, evaluate and develop facts, ideas and opinions using support from the text (i.e., build an argument using the text as evidence).
R4 — Understand how writers achieve effects and influence readers (i.e., look at how something is written, not just what is written).
The Method — Step by Step
Think of this question like assembling a chain: quote → feeling → why. Every point you make should have all three links, or you won't get full marks.
| Step | What to do |
|---|---|
| 1. Highlight the question | Find the command word (usually "evaluate"), the focus (e.g. "Jaz's attitude to work"), and any extra instruction (e.g. "give details to justify your answer"). |
| 2. Scan & highlight | Go through the extract and mark anything relevant — usually adjectives, verbs, or emotive language that hint at feeling. |
| 3. Identify the feeling | Don't just find a quote — decide what it reveals. This is where your own words come in. |
| 4. Use the question's keywords | E.g. "Jaz's attitude to work is that they are very competitive..." |
| 5. Support with a specific detail | "...as they were 'in pursuit' of a client that a colleague was also trying to 'net'." |
| 6. Explain how it supports your point | "The use of hunting imagery suggests Jaz views the workplace as a battleground." |
Common Mistakes
- Summarising instead of evaluating — retelling what happens is not the task. You must interpret feeling and attitude.
- Repeating the same point three times — giving three examples of someone being "hard-working" shows no range. Aim for 3–4 distinct points.
- Copying quotes without using your own words — you must label the feeling yourself (e.g. label an action "ruthless" even though that word never appears in the text).
- Writing an introduction or conclusion — don't. It's a 5-mark question; every sentence should be doing evaluative work.
- Ignoring the command word — if it says "evaluate," you must reach a judgement, not just describe.
Use your own words to evaluate Jaz's attitude to work. Give details from the text to justify your answer. [5]
Question 1(b): The Directed Writing Task
This is the big one — 35 marks, roughly 45–50 minutes, and a 250–350 word target. You'll be given a scenario based on one or two texts, and asked to write in one of four formats: a speech, letter, article, or report.
Up to 10 marks for reading — how well you evaluate and use ideas from the text(s).
Up to 25 marks for writing — clarity, structure, vocabulary, appropriate language, and accuracy.
The GAP Analysis (Do This First — Always)
Before you write a single word, decode the task using what the guide calls the "3 Ws." This takes 30 seconds and prevents the single most common way to lose marks: writing the wrong kind of answer entirely.
| G | A | P |
|---|---|---|
| Genre — What am I writing? (speech/letter/article/report) | Audience — Who am I writing for? | Purpose — Why am I writing? (to explain / argue / persuade) |
Matching Language to Audience
Part of what's being assessed is your ability to adapt your tone. The same idea sounds completely different depending on who's listening:
| Audience | Adapted example |
|---|---|
| Teenagers | "I'm sure we've all had our parents moan at us for how long we spend on our gaming machines. However, gaming can help us develop important skills..." (inclusive pronouns, colloquial "awesome") |
| Adults / serious topic | "Using animals for sports... has been debated for many years, and it is an issue which elicits strong emotions from both sides." (sophisticated vocabulary, complex sentences) |
| Older people / unfamiliar topic | "The purpose of wearable technology... is to make staying connected as easy and hands-free as possible." (simple explanations, no jargon) |
The Persuasive Toolkit: DAN FOREST PIE
This acronym packs in the language devices examiners want to see used purposefully — not just sprinkled in for the sake of it.
D — Direct address
- Speaking straight to the reader: "You cannot stand back and not take a stand."
A — Audience
- Naming the whole group: "Parents, you must surely agree..."
N — Not only, but also
- Stacking a second reason onto the first for extra weight.
F — Facts
- Provable statements: "London Zoo is the oldest zoo in the UK."
O — Opinions
- Presented with total confidence, as if beyond dispute.
R — Rhetorical questions
- Questions that don't need an answer — they make the reader think.
E — Emotive language
- Words chosen specifically to provoke a feeling: "horribly cruel, brutal."
S — Statistics
- Numbers used persuasively: "80% of commuters agree..."
T — Triplets
- Three ideas in a row for emphasis: "nutritious, delicious and environmentally conscious."
P — Personal/inclusive pronouns
- "I", "you", "we", "us" — building rapport and shared responsibility.
I — Imperatives
- Command verbs: "Act now, as further delay could be catastrophic."
E — Exaggeration
- Hyperbole for dramatic effect: "we will regret our inaction for the rest of eternity."
Planning: The 5-Minute "Feel → Do" Method
Don't skip planning — but don't over-write it either. This is for your benefit, not the examiner's, so bullet points and single words are enough.
- THINK: This question splits between Purpose and Form. Remember persuasive theory (ethos/pathos/logos) and the conventions of your assigned format.
- FEEL: Write down three words summing up how you feel about the arguments in the text.
- DO: Draw a quick FOR / AGAINST table. Find 5–6 arguments from the text (e.g. 4-for-1-against, depending which side you're arguing). Label each with E (emotional), L (logical), or A (authoritative) to guarantee a varied, multi-faceted argument.
Before writing anything — do the GAP analysis. What's the Genre, Audience, and Purpose here?
The Four Formats — What Each One Needs
The content-finding process (GAP analysis, planning, DAN FOREST PIE) is the same for all four formats. What changes is the shape — the conventions that signal "I know exactly what a speech/letter/article/report looks like."
Speech
1. Directly address the audience + hook with a rhetorical question or triplet
2. Develop your argument (inferred from the text)
3. Use an anecdote to build rapport
4. Include a counter-argument (for balance)
5. Offer "research" (statistics, an expert quote — based on the reading text)
6. End with an emotive plea, ideally a punchy final sentence/triplet
Example opening (annotated): "Education, education, education." [triplet grabs attention] The importance of this word has been drilled into us since the age of four... But how many employers actually care what grades we achieve in our GCSEs? [rhetorical question] Fellow students, I am here today to explain... [direct address].
Letter — Informal vs. Formal
| Informal (to a friend/relative) | Formal (to authority/editor) |
|---|---|
| "Dear [First name]," + warm opening ("It was good to hear from you") | Include a date. "Dear Sir/Madam" if name unknown, "Dear Editor" if responding to a publication |
| Sign off: "Best wishes," / "Hope to see you soon." | Sign off: "Yours faithfully," (name unknown) or "Yours sincerely," (name known) |
| No abbreviations or slang — it's still an exam answer | Introduction states what you're writing about, why, and your opinion |
Article
1. Snappy heading — alliteration, a pun, or a rhetorical question (capitalise all but filler words)
2. Strapline underneath summarising your viewpoint
3. Optional sub-headings if useful
4. 5–6 paragraphs of varying length, one idea developed per paragraph
5. Never open with "I'm writing this because..." — hook the reader instead
Example: Heading — "First Place for Corruption goes to Sport" [pun] · Strapline — "Fair, fun and accessible? In an ideal world maybe..." [alliteration + triplet + rhetorical question].
Report
Title — functional, precise (e.g. "Report on workplace attitudes and challenges for new employees")
Introduction — states purpose and audience clearly
2–3 Subheadings — one per bullet point in the task, grouping related facts/ideas
Conclusion — brief summary + recommendations
Unlike a speech or article, a report should be formal and evaluative but detached — no slang, no contractions ("don't" → "do not"), and opinions should sound like weighed judgements rather than a personal rant. Think of it as writing to help someone make a decision, so you must genuinely weigh pros and cons rather than push one biased line.
SPaG: The Skill That Quietly Decides Your Grade
W5 tests accurate spelling, punctuation and grammar — and it matters more than students think, because sloppy technical accuracy can drag a strong-content answer down to a Level 3 ceiling.
Sentence Demarcation
This just means: capital letter to start, and a full stop / question mark / exclamation mark to end. Sounds obvious — but comma-splicing (using a comma where a full stop belongs) is one of the most common accuracy errors in the exam.
Range of Punctuation & Sentence Forms
For top marks you need to show range, used purposefully — not just correctness. Think of punctuation like a pyramid: full stops and commas are the wide base everyone uses; semicolons, colons, and dashes sit near the top and, used sparingly and correctly, signal real control.
| Device | Use | Example |
|---|---|---|
| Colon | Introduce a list, quote, or explanation | The media officer advised: "We take welfare extremely seriously." |
| Semicolon | Join two related independent sentences without a conjunction | Most celebrities do very little; they rely on social media to do the work for them. |
Varying sentence openers (avoid starting every sentence with "I" or the same word): try an adverb ("Suddenly..."), a preposition ("In the distance..."), a verb ("Having had many years of experience..."), a double adjective ("Strong and powerful..."), or a connective ("Furthermore...").
Four sentence types to mix for rhythm: Simple (one clause), Compound (two independent clauses + and/but/so), Complex (main clause + dependent clause), Compound-complex (multiple independent + at least one dependent clause).
What to Memorise
The GAP Analysis
- Genre — what format?
- Audience — who for?
- Purpose — why?
DAN FOREST PIE
- Direct address, Audience, Not only/but also, Facts, Opinions, Rhetorical questions, Emotive language, Statistics, Triplets, Personal/inclusive pronouns, Imperatives, Exaggeration
Q1(a) Chain
- Quote → Feeling → Why (never quote alone)
- 3–4 distinct points, own words, no summary
Mark Split for Q1(b)
- 10 marks reading (evaluate & integrate both texts)
- 25 marks writing (structure, style, accuracy)
FEEL → DO Planning
- 3 words summing up your feeling on the topic
- FOR/AGAINST table, 5–6 arguments
- Label each E (emotional) / L (logical) / A (authoritative)
Formal Letter Sign-offs
- Name unknown → "Dear Sir/Madam" ... "Yours faithfully,"
- Name known → "Dear [Name]" ... "Yours sincerely,"
Sentence End Punctuation
- Full stop (statement) · Question mark (direct question) · Exclamation mark (surprise/shock/anger)
Word Count Target
- 250–350 words for Q1(b)
- Significantly under/over hurts marks
Concepts Checklist
Exam Tips & Common Traps
What Examiners Are Actually Looking For
| Skill | What "good" looks like |
|---|---|
| Integration (reading) | Ideas from both texts woven together seamlessly — not dealt with as two separate blocks |
| Development (reading) | Taking a point from the text and explaining its consequences or applying it to your argument — not just listing facts |
| Range (reading) | A wide spread of ideas used; listing points one-by-one caps you at Level 3 |
| Structure (writing) | A carefully organised response that guides the reader — not one that just follows the order of the original text |
| Style & register (writing) | Highly effective and perfectly suited to the stated audience |
| Accuracy (writing) | Spelling, punctuation and grammar "almost always accurate" — frequent errors drop you to Level 3 or below |
- Exam Tips & Common Traps
- Range of Punctuation & Sentence Forms
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